Welcome to Value360, where you'll master essential strategies for client attraction and retention. Dive deep into the Golden Rules, transforming your career outcomes. Let's begin the journey!
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No Need to Sell to Excel!

Welcome to Value360, where we delve deep into the art of client attraction and retention success. In today's dynamic business landscape, mastering the principles of Value360 is paramount for professionals across industries. This course isn't for professional sales talent; it's for non-professionals looking to improve how they fostering genuine connections, delivering unparalleled value, and achieving exceptional results.

You'll explore ten course lessons, each designed to equip you with invaluable insights and practical strategies. From conquering fear and avoiding common mistakes to mastering the discovery process and focusing on delivering value, we cover every facet essential for client attraction and retention.

With Value360, you'll learn to cultivate trust, satisfaction, and long-term relationships, leading to improved career compensation and outcomes. We emphasize the importance of understanding client needs, mastering effective communication, and prioritizing value creation.

No matter your level of experience, this course offers actionable guidance to elevate your professional journey. Whether you're a seasoned expert in your field or just starting, Value360 provides important tools and knowledge to excel in today's competitive landscape.

Join me and let's embark on this journey of discovery together. Harness the power of Value360 principles to unlock your full potential and achieve unparalleled success when it comes to client attraction, retention, and beyond.

Here are the topics we will cover in this course

1 Fear Not

Many individuals harbor a deep-seated fear of selling. It's a common narrative, one that can paralyze even the most determined of individuals. But fear not—because here's the truth: You don't actually need to "sell" in the traditional sense. Really, you don't!

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2 The #1 Mistake

Transition your mindset away from the conventional tactic of pushing products or services directly and acknowledge the detrimental impact of the prevalent error of solely focusing on immediate sales transactions.

3 The 70/30 Effect

Uncover the transformative power of the 70/30 Effect, a principle that revolutionizes the approach to communication and persuasion, ensuring that you harness the optimal balance for impactful interactions.

4 Build A Connection?

Pause and reflect if you haven't yet cultivated a connection where individuals genuinely know, like, and trust either you or the business you represent. It's time to reassess the necessary steps to attain this vital engagement.

5 You Must Teach First

Prioritize educating individuals about aspects related to the transformation they seek before presenting any offers or proposals.

6 The Importance of Results

For a potential client to be swayed, they must hold the belief, to some extent, that you excel in achieving the results they aspire to more effectively than they can on their own.
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7 The Discovery Process

Unlock the gateway to client acquisition by mastering the art of asking questions. This essential skill empowers you to delve deeper into understanding client needs, thereby enabling the creation and delivery of exceptional value.

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8 Focus On Value

Adopt a client-first approach centered on value creation and delivery, nurturing trust, satisfaction, and fostering long-term relationships. This pathway leads to the cultivation of enthusiastic advocates and loyal supporters.  

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9 Master The Process

Place your trust in the fundamental elements—the soil, the water, and the sun, representing the process—to fulfill their unique roles. By dedicating yourself to mastering the process itself, you pave the way for the attainment of desired results.

10 The Seven Golden Rules

Master the art of integrating the Seven Value360 Golden Rules into your approach. These principles stand as the bedrock of success in client attraction and retention, ultimately enhancing your career compensation and outcomes.

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Meet the instructor

Paul Poirier

As a seasoned performance-centric thinking professional, Paul possesses a deep understanding of what it takes to excel in today's competitive landscape. He has honed his expertise through years of practical experience, navigating over 12 industries, and leading teams to achieve exceptional business transformation.

Knowing why a new employee and leadership playbook is required, is easy to answer. Understanding how to implement the solutions of the new playbook is the real challenge and where he loves to spend his time 
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